Did you know 80% of customers consider their experience with a company to be just as important as its products? This stat coupled with the ever-growing adoption of technology shows why it is vital for organisations to consider a customer’s journey online. Start with a Customer...
Looking at the stats, there are over 4.95 billion internet users, Google processes over 3.5 billion searches per day and 4.62 billion active social media users. It’s simple to say that in order to amplify your brand visibility and drive traffic to your website, the...
Your email marketing subject line can make or break your campaign. The subject line is the first impression you give the reader and if you write it well enough you can avoid it being your last impression too. Because the subject line is one of the...
Search Engine Optimization (SEO) has become a crucial part of any digital marketing strategy. With the right SEO strategy, you can move your website SEO page ranking from the third page to the first page on SERP (search engine results page). There are however some...
Every year we start with checklists and trends. You can search for many local SEO strategies and checklists, international ones or even e-Commerce SEO tips. Our biggest tip for medium to large organisations for SEO in 2022 is to get back to basics. Here is Adclick...
Influencer marketing is defined as “a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social influence in their field.” In the below article we will explore the types of influencers,...